How to Ensure a Search Engine Can Spider Your Pages

How to Ensure a Search Engine Can Spider Your Pages

Michael Campbell

Ensure a search engine can spider your web sites and pages by cross linking them together. Its an old tactic that I've used for years. Word got out about cross linking and although this tactic is well publicized, few people have used it, not realizing how powerful and effective it is.

Link each of your web sites and their internal pages to each other by using text links on every page. When the search engine comes to catalog your page it finds links to all your other pages. If the engine is a spider it will crawl and add your other pages to its index. Being cross linked gives your pages a greater chance of being cataloged and having your pages "stick" in the index. Some search engines even prefer this method of "finding" your pages rather than having you announce them to their submission areas.

Some engines purge their indexes on a regular basis. They toss out everything they've ever found from your site except for the home page and couple of others. The pages that remain in the index will need to be updated with links leading to all your other pages. Then when the spider comes crawling to update its index, all your other pages will be found again.

Another benefit of cross-linking is beating the "link popularity" game used by some search engines. Simply put, the more pages that link to your site, the bigger the boost in search engine positioning. So if you have five web sites and they all link to each other, plus 30 or so hook pages linked to those sites, you'll get a remarkable lift in several major search engines.

ABOUT THE AUTHOR:
Michael Campbell is the CEO of Dynamic Media Corp and The 1st Internet Marketing Store and the author of two best selling e-books, "Revenge of the MiniNet" and "Clickin' it Rich". He is also the editor of The Internet Marketing Secrets Newsletter. To sign-up for a free copy of this popular newsletter please visit... http://www.internetmarketingsecrets.com

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